Context
Minotore met this challenge by delivering an innovative, customized solution: the Minotore Digital Platform (MDP).
The challenge
The answer was the adoption of MDP, an agile solution designed to meet the complex requirements of the financial industry.
MDP: an agile solution for complex needs
Minotore provided both a technical and strategic response, combined with deep knowledge of the financial sector’s specific requirements. Key elements of this project included:
Complete redesign
The website was rebuilt on MDP with a modern, responsive design.
Seamless integration
MDP was connected with Amundi Technology, ensuring continuity and ease of use.
Financial widgets
Content cards, product cards, and quick search bars for smoother navigation.
Team autonomy
With MDP Studio, marketing teams can manage content without relying on IT.
Security and analytics
Piano Analytics and FriendlyCaptcha for deeper insights and enhanced protection.
A structured and smooth implementation
The implementation followed a structured process with several key phases, ensuring a seamless transition and smooth integration for BFT Investment Managers:
Needs analysis and specifications
3–4 weeks of in-depth analysis to define project requirements and specifications.
Design and prototyping
2–3 weeks to create mockups and prototypes, validating design choices.
Custom development and integration
1–2 months of technical development and integration of client components.
Content insertion
1 month to integrate and optimize content.
Testing and validation
2–3 weeks of rigorous testing to ensure optimal performance.
Training
1 week of training on the use of MDP Studio.
Go-live
1 week for the final launch of the website.
Results
Centralized management
MDP Studio enables efficient site management for two user profiles.
Time savings and flexibility
Marketing teams gained autonomy in managing content.
User experience
A modern design and content-rich site for an optimized journey.
Detailed analytics
Improved understanding of user behavior.
Conclusion
With MDP, BFT Investment Managers now has a high-performance website and a robust management console, making it easier to manage content autonomously while ensuring optimal security and compliance.
This redesign allows the company to enhance the user experience, optimize operational efficiency, and meet the strict compliance requirements of the financial sector.